Struggling to bridge the gap between your organization's stated purpose and the reality you experience? You're not alone.

In our first Tactical Workshop, an interactive series that provides a deep dive into the four tenets of Conscious Capitalism, we will focus on Higher Purpose. This workshop, led by Haley Rushing, is your key to unlocking the power of purpose and boosting employee engagement, innovation, and brand loyalty.

In just 90 minutes, we will equip you with actionable strategies to translate purpose into tangible results. We will explore the "why" behind a clear purpose, guide you through how to effectively articulate your purpose to your team and stakeholders, and delve into practice-based methods for integrating purpose throughout your daily operations. Plus, we will share proven KPIs to measure  your investment on purpose and its impact. 

Join us to unlock the power of Higher Purpose.

Haley Rushing

Chief Purposologist, The Purpose Institute | Board Member, First United Bank

Haley Rushing is the Chief Purposologist and Co-Founder of The Purpose Institute. The Purpose Institute is dedicated exclusively to helping organizations discover and bring to life the Core Purpose at the heart of the organization and the Core Values that animate the culture. 

She co-authored the bestselling book entitled "It’s Not What You Sell, It’s What You Stand For: Why every extraordinary business is driven by purpose" and is a contributing author to "The Conscious Capitalism Field Guide: Tools for Transforming your Organization". Her years working alongside leaders from Southwest Airlines, Walmart, VF, Chipotle, Whole Foods Market, Walmart, GE, and John Deere have fueled her passion and commitment for helping organizations on their journey to becoming purpose-driven. She’s also the Purpose Architect at Rallyday Partners where she helps founders codify their Purpose as they prepare to grow and scale their impact.

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